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Legal · Content Concepts AI

Privacy Policy

Last updated: 30 October 2026

This Privacy Policy explains how personal information is collected, used, stored, shared, and protected when you visit our websites, register, pay, receive our emails or WhatsApp messages, use our SaaS platform, or otherwise interact with us.

This document is issued by Content Concepts AI, Golden Square, #1101, 3rd Floor, J.P. Nagar, Phase 1, Bengaluru 560078, India, and applies to all websites, subdomains, brands, and services it operates, including:

• Content Concepts AI: https://contentconcepts.ai and all its subdomains, including https://learn.contentconcepts.ai (masterclasses, programmes, and checkout) and https://login.contentconcepts.ai (the SaaS platform and dashboard)
• MarketingSystemsArchitect: https://marketingsystemsarchitect.com and all its subdomains, and the short-link domain https://msarc.in
• Related landing pages, registration forms, checkout journeys, live masterclasses, webinars, coaching and membership programmes, communities, ads, and communication channels operated by us under any of these brands
• Emails and WhatsApp messages we send, individually or in bulk, as described in our Messaging Policy

“MarketingSystemsArchitect” is a brand of Content Concepts AI. In this document, “we”, “us”, and “our” mean Content Concepts AI acting through any of these brands, websites, or channels.

For privacy questions, corrections, deletion requests, opt-out requests, or complaints, contact: nagabhushan@marketingsystemsarchitect.com

1. Information We Collect

1.1 Contact and registration information

Name, email address, mobile or WhatsApp number, country code, city or general location, business name, business type, products or services offered, and information you submit through forms, registrations, checkout pages, surveys, messages, or support requests. The MarketingSystemsArchitect masterclass form collects name, mobile number, email address, and your message choices.

1.2 Consent and preference records

We keep a record of what you agreed to: the notice or choices shown to you, the version of that wording, the date and time, the page or channel, your IP address, browser and device type, and the result of our spam check. We use this record to honour your preferences and to show what was agreed if a complaint or dispute arises, including by sharing it with WhatsApp, email providers, payment providers, or authorities handling that complaint.

1.3 Website, device, advertising, and analytics information

IP address, device and browser type, operating system, pages visited, time on page, referral source, landing page, user agent, approximate location derived from your network, UTM parameters, ad click identifiers (such as gclid, fbclid, msclkid), cookie and pixel identifiers, and form submission time. See our Cookie Policy.

1.4 Communication information

Email and WhatsApp delivery status, opens and clicks where reported by the sending tool, replies, questions, feedback, support history, and opt-in, opt-out, and suppression records. Where we use SMS or phone calls, their delivery or call status.

1.5 Payment and transaction information

Payments are collected through our checkout pages or programme platforms (including TagMango) and processed by Razorpay or another authorised payment provider. We receive limited information such as payment status, order and transaction IDs, amount, date, and refund status. We do not receive or store full card numbers, CVV, UPI PINs, or banking passwords.

1.6 Masterclass and programme information

Attendance, participation, questions, chat messages you choose to send, feedback, and access, reminder, resource, or refund requests.

1.7 SaaS platform account data

When you use the SaaS platform at login.contentconcepts.ai, we process your login details, account and subscription settings, usage logs, and the data you upload or create, including your own customers’ or leads’ contact details, messages, campaign data, and CRM records (“Account Data”). For Account Data, you are the data controller and we act as your data processor, processing it only to provide the platform as you direct. You are responsible for having a lawful basis and any required consent for the people whose data you upload or message through the platform.

2. How We Use Your Information

• Registration, access, and delivery: confirm registrations and payments, send joining links, access details, reminders, resources, and support.
• Communications you agreed to: emails and WhatsApp messages as described in Section 4 and our Messaging Policy.
• Marketing and advertising: run and measure Meta, Google, and other ads, track registrations and conversions, build remarketing audiences, and improve campaigns.
• Analytics and improvement: improve pages, content, registration and checkout flows, programmes, and support.
• Security and abuse prevention: detect spam, fake or third-party registrations, fraud, and misuse.
• Legal and administrative: keep payment, invoice, tax, and accounting records, handle refunds and disputes, respond to lawful requests, and enforce our Terms of Use.

3. Sharing With Service Providers

We do not sell your personal information. We share it only as needed with providers acting for us, including: website hosting and storage (such as Netlify); spam protection, fonts, and analytics (Google); advertising measurement (Meta); website analytics (Metricool); automation and data transfer (Pabbly Connect); CRM, email, and WhatsApp Business messaging platforms; programme and checkout platforms (TagMango) and payment providers (Razorpay); video conferencing and video hosting; customer support, legal, and accounting advisers; and government or regulatory authorities where required by law. We may share information between our brands and websites listed above to deliver the services you requested and to keep a single record of your preferences, including opt-outs.

To measure our advertising, when you register we send Meta a record of your registration from our server, including your email address, phone number and name in hashed (one-way encrypted) form, together with your IP address and browser details, so that Meta can match it with activity on its platforms.

We do not share your personal information with other businesses for their own marketing. If our business, or a brand or website listed above, is transferred to another person or organisation (for example through a sale or restructuring), your information may be transferred as part of that business, and will continue to be protected in line with this Policy.

4. Emails and WhatsApp Messages

We send messages individually and in bulk, using automated email and WhatsApp Business tools. Our Messaging Policy explains this in full. In summary:

• Service messages (registration and payment confirmations, joining links, session reminders, access details, important changes) are sent on WhatsApp and email because you registered or purchased.
• Marketing messages: when you register, purchase, or contact us, we use your details to send marketing about our programmes, memberships, offers, masterclasses, and content on WhatsApp and email. Our registration forms tell you this before you submit. Every marketing message gives you a way to opt out.
• Opting out: to stop marketing messages, email nagabhushan@marketingsystemsarchitect.com or reply to any of our messages asking to be removed. We process opt-out requests manually within 14 working days, and they apply across all our brands. Messages that were already scheduled may still reach you during that time. Service messages about something you registered for or bought may still be sent.

Do Not Track: our websites do not currently respond to browser “Do Not Track” signals. You can control tracking through the options described in our Cookie Policy.

5. Data Retention

We keep personal information only as long as reasonably necessary for the purposes above, including delivering services and support, keeping payment, tax, and accounting records, resolving disputes and complaints, and maintaining suppression lists and consent records so we can honour opt-outs and show what was agreed. If you ask us to delete your information, we will delete what we can, but we may keep a minimal record of your registration, consent, opt-out, payment, and our communications with you where it is needed to comply with law, to honour your opt-out, or to establish or defend legal claims, complaints, or disputes. Where the law requires, records may be kept longer. When information is no longer needed, we delete, anonymise, archive, or restrict access to it.

6. Security

We use reasonable technical, organisational, and administrative measures to protect personal information. No website, email, messaging service, payment gateway, or storage system can be guaranteed completely secure. Please use secure devices, passwords, and networks.

7. Your Rights and Choices

Subject to applicable law, you may ask to access, correct, or update your information, opt out of marketing messages, ask for deletion where legally permissible, or raise a complaint. Email nagabhushan@marketingsystemsarchitect.com. We may verify your identity first, and may keep information where required for legal, tax, accounting, dispute, complaint, or fraud-prevention purposes.

8. Children

Our websites, programmes, and platform are intended for adults and business users. We do not knowingly collect personal information from anyone under 18 without consent from a parent or lawful guardian. If you believe a child has provided information without such consent, contact nagabhushan@marketingsystemsarchitect.com.

9. Testimonials and Feedback

We ask your permission before using a testimonial, review, screenshot, or success story in marketing, and do not intentionally publish sensitive personal information.

10. Processing Outside India

Some providers, including our website hosting, store or process information outside India. We use them subject to applicable law and their safeguards.

11. Grievance Officer

For privacy questions, complaints, corrections, deletion, or unsubscribe requests, contact our Grievance Officer. We will acknowledge and respond within a reasonable time, as required by applicable law.

12. Changes and Language

We may update this Policy. The updated version will be posted here with a new “last updated” date. If this Policy is translated, the English version applies in case of any difference.

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